SpotMe Team

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Parking Is No Longer Just Real Estate — It’s Data Infrastructure

As cities and campuses go smarter, parking facilities are no longer passive slabs of asphalt — they’re data-rich, strategically valuable infrastructure. Yet many enterprises are sitting on untapped potential. In this blog, we explore the rise of parking as a data asset and how SpotMe helps organizations unlock powerful intelligence from their parking operations.

A New View of Parking Assets

Traditionally, parking has been treated as a static piece of real estate — a sunk cost with basic ROI potential. But this mindset is shifting:

  • According to JLL’s Smart Buildings Survey, 72% of facility managers have no insight into daily parking usage.

  • McKinsey reports that real-time data on parking can improve operational efficiency by 30%, affecting energy use, staffing, and mobility planning.

From Black Hole to Control Center

SpotMe turns your parking zone into a dynamic, trackable component of your smart infrastructure:

  • Live Occupancy Dashboards: Know exactly how many spaces are in use, idle, or soon to be vacated.

  • Pattern Recognition: SpotMe identifies trends in visitor types, peak hours, overstays, and more.

  • Integration Ready: Works with your building’s existing smart systems, whether for energy management, visitor access, or employee logistics.

Data is the new oil — and SpotMe lets you drill directly into one of your most overlooked sources.